During this time, I was studying the single-store business email list profit model. The company that chained more than 10,000 stores initially copied 10,000 copies because it ran through the single-store profit model.
If the seed store does not run through at the beginning, the subsequent expansion will be impossible. Therefore, the profit model is very important. It is not about the size of profitability, but whether there is profit.
We also have a similar statement when we advertise, if we can invest 10,000 ROI and get back 20,000, then we will spend as much money as we have, and the higher the investment, the higher the return.
Once the profit model is successful, you can expand your business to the whole universe without being limited to a small village. Your profit ceiling is the market limit you can expand to. Of course, the premise is that the profit model must be successful.
Second,
Going back to the case at the beginning, since Heytea and Naixue let go and join the franchise, they are dead. Why does Michelle Bingcheng live so nourishing when they let go of joining a little bit? The same is the milk tea brand, why is there such a big gap?
This is the characteristic of the profit model, which is too hidden and difficult to detect. Just because you